Business
Marketing is not just for businesses. Non-profits, governments and educational institutions also need marketing to meet their goals. At Globe University-Eau Claire, we offer a business management bachelor’s program that gives students the training they need to start marketing careers in a wide variety of organizations.
Questions about preparing for a career in marketing? Call toll-free: 1-877-303-6060.
Career options for marketing graduates
A person with training in marketing is able to help an organization fulfill its mission. Students in the marketing emphasis program can look forward to opportunities in many different industries. They are often critical to the success of their companies and can make the difference between profit and loss. They may find marketing jobs such as these:
- Consultant
- Advertising specialist
- Internet marketing specialist
- Customer research specialist
- Management analyst
- Sales manager
- Management analyst
Marketing courses
In the first half of their programs, students take a variety of broad business management courses. They also complete general education classes that strengthen their communication and presentation skills—essential to the success of any marketing effort.
In the second half of the program, marketing courses predominate. Students acquire the industry-approved skills and knowledge they will need, wherever their careers take them. These courses cover topics such as the following:
- Marketing strategy
- Advertising strategy
- Consumer behavior
- Advertising
- Promotion
- Internet marketing
- Marketing research
They are able to complete this marketing emphasis in three years of full-time study and start their careers.
Flexible scheduling or online—it’s your choice
Students in the marketing emphasis program can complete their degrees through the online division of Globe University. They can also take some classes online and others at our Eau Claire campus. They can even take classes at another campus location, schedule their classes in the evening or study part-time. We want students to have as many options as possible.
Contact us to learn more
Call Globe University-Eau Claire toll-free: 1-877-303-6060. Or request information about the marketing emphasis in our business management bachelor’s degree.